REEBOK
GRAPHIC DESIGN + ANIMATION
FURYLITE CAMO CLOUD PACK
A collaboration with the urbex exploration group HKURBEX and Reebok Hong Kong, we designed 3x postcards and corresponding animated GIF banners for the 2016 Furylite Camo Cloud line of shoes.
All photographic images were supplied courtesy of HKURBEX.
SAND STONE
CANOPY GREEN
BLUE STEEL
A6 POSTCARDS
ANIMATED BANNERS
HONG KONG URBAN EXPLORATION
HKURBEX are an anonymous, grassroots collective that seek to unearth and document hidden sites in and around Hong Kong. Beyond the shimmering skyscrapers and glitzy malls, the intrepid explorers reveal another side of Hong Kong and the Asian cities they visit, immortalizing and bringing undisclosed non-spaces to light. They are a motley crew of photographers, film makers, journalists, writers, and adrenaline junkies.
REEBOK
Reebok is an English footwear and apparel company and a subsidiary of sports giant Adidas. Reebok produces and distributes fitness, running and CrossFit sportswear including clothing and footwear.